If you own a web site, know someone that has a web site, use the Internet, or have lived on Earth the past two years you are probably aware of the power of search engines. Today when most people think of search engines they think of Google, the world's most popular search engine. People use search engines to navigate through the Internet and search engines like Google have become the foundation of the Internet. Therefore it is vital to have your website listed and visible across all the major search engines for your related keywords.
Search Engine Optimization (SEO) is the practice of enhancing your web site in order to increase your presence and/or traffic from the search engines, organically. We have provided you with some information on SEO in the past and will continue to do so in the future, although today we would like to provide you with some information on key SEO factors. None of what we say is proven or guaranteed although the following four points have been widely accepted by many search engine marketers throughout the world.
*The Relevance of Content on Your Web Site
*Crawlability/Quality of Your Code
*Internal Linking Structure
*Link Popularity and Link Relevance
Many people think meta tags will guarantee great rankings, but these days search engine optimization has changed and more work is needed than just meta tag optimization. If you wish to have good rankings (especially for competitive terms) you should be ready to work hard and take search engine optimization seriously.
Friday, October 26, 2007
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