Want to sell online, but not sure how it works or where to start? Our goal is to take some of the mystery out of ecommerce — particularly regarding how online transactions work.
Be sure to also check out the ecommerce section of our new user guide for additional information.
Why Sell Online?
"Retailers are discovering," writes Kerri Shannon in the NuWire Investor, "[that] it pays to be web savvy, as consumers are increasingly heading online instead of out the door to spend." With the holiday sales season almost upon us, can you afford to keep your store exclusively offline?
How an Online Transaction Works
Have you ever wondered what happens after you click that "Add to Cart" button? Below are the basic steps of an online transaction:
We partner with iPayment to create a one-stop solution for you to accept credit card payments directly online. iPayment facilitates the entire online transaction process, setting you up with both a payment gateway and a merchant account.
We've selected iPayment because they can provide you with special low rates, only accessible through your IPOWER hosting account. Learn more about iPayment today >>
Accepting Payments via PayPal
PayPal is an additional option for accepting payments online. In this case, the shopping cart submits the order directly to PayPal, who then processes the transaction for you.
Many potential buyers already have PayPal accounts set up, with their credit card information saved. Upon checkout, they just log into their PayPal account to complete the transaction. You, as the seller, would have your own account with PayPal, where payments get deposited. Learn more about integrating PayPal >>
The holiday sales push will be here before you know it. If you want to be ready in time, set up your store now.